Soon to be on SlideShare, I predict–
On December 13, I have the honor to give a workshop for BMA Milwaukee participants:
Many B2B companies build reputations on in-person connections, whether that’s part of what they actually sell, or the customer service they provide. So in a world where direct mail and maybe even faxes are still used, does an online community make sense?
Spoiler: It does!
But now you have to find out how to go from “Let’s try it!” to “This is actually working,”
including why you should NOT panic at this concept:
Sign up here. We’re bringing breakfast.